The back-to-school season starts early in our mountain community. The classroom acts as an incubation chamber for all kinds of invasions. You may not have kids but you’re standing in line next to people who do. Some supplies you purchase for the classroom; other supplies you purchase to get you to the classroom.

When our daughter was younger, we always put her on Cold Snap for several days before she went back to school. That way she began the school year as strong as she could be. This strategy worked well until the teenage years when she became smarter than her parents. Sixteen was also the first year she was out with an illness at the beginning of the school year. Needless to say at seventeen, her parents once again became smart (in some ways).  As a college student, she saw Cold Snap as a valuable and indispensable study aid particularly when traveling abroad. Now as a teacher, she has joined one of our largest market segments staying one step ahead of the learning curve.